New York-based designer Melitta Baumeister has come a long way after graduating from the M.F.A. program at Parsons in 2013. This year’s short-listed nominee for the LVMH Prize for Young Designers, Baumeister has asserted her brand’s identity by truly embracing materiality in garment construction, visually exploring all the possibilities of form with precise technical skills.
For Spring 2017, Baumeister created a collection with familiar hyperbolic volumes, in which oversized T-shirt dresses and voluminous sleeves seem to challenge traditional silhouette proportions, while the use of light materials such as jersey and poplin suggest an easiness for everyday wear.
By far the most interesting piece coming from her experimental designs is the signature coat with a meta-print. Inspired by her own Tumblr page, photos by longtime collaborator Paul Jung were printed onto the blank canvas of starchy-taffeta. In fact, this collection proved to be a creative outlet for Baumeister to experiment with all kinds of printed materials. The temporary flower tattoos, the brand’s new accessory offering, were photocopied and reworked from an old flower image, and aim to dissolve the boundary between the garment and the body, introducing a new conversation to the overall visual vocabulary of the brand.
Written by Patricia Maeda
Photography Paul Jung